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September 13, 2012
Are You Feeding Birdseed to Your Cat?
blog
Are You Feeding Birdseed to Your Cat?
blog

Are You Feeding Birdseed to Your Cat?

You may have heard the (hopefully untrue) story of the little boy caught feeding birdseed to his cat.  When asked why, he replied that it was because that was where his canary was...

By Jack Bergstrand

Are You Feeding Birdseed to Your Cat?

You may have heard the (hopefully untrue) story of the little boy caught feeding birdseed to his cat.  When asked why, he replied that it was because that was where his canary was...

By Jack Bergstrand
March 14, 2013
Are You Ready For Your Strategic Profile?
blog
Are You Ready For Your Strategic Profile?
blog

Are You Ready For Your Strategic Profile?

My firm has worked on large reinvention initiatives inside major corporations for more than a decade, and I know that many things matter if you’re going to achieve success. Among them: having the right technology, the right management structure and the right controls to provide steady feedback. Nothing, though, matters more than getting the right people in the right positions.

By Jack Bergstrand

Are You Ready For Your Strategic Profile?

My firm has worked on large reinvention initiatives inside major corporations for more than a decade, and I know that many things matter if you’re going to achieve success. Among them: having the right technology, the right management structure and the right controls to provide steady feedback. Nothing, though, matters more than getting the right people in the right positions.

By Jack Bergstrand
May 1, 2009
 Brand Velocity's Knowledge-Worker Innovation
article
 Brand Velocity's Knowledge-Worker Innovation
article

Brand Velocity's Knowledge-Worker Innovation

Brand Velocity may well be the smartest company you've never heard of. Jack Bergstrand, who used to oversee information technology at Coca-Cola (KO), launched the consulting firm five years ago with a goal of more than just making money. He wanted to take on what Peter Drucker identified as the single greatest business challenge of our day: enhancing knowledge-worker productivity.

By Business Week

Brand Velocity's Knowledge-Worker Innovation

Brand Velocity may well be the smartest company you've never heard of. Jack Bergstrand, who used to oversee information technology at Coca-Cola (KO), launched the consulting firm five years ago with a goal of more than just making money. He wanted to take on what Peter Drucker identified as the single greatest business challenge of our day: enhancing knowledge-worker productivity.

By Business Week
February 24, 2014
Brand Velocity and the Drucker Institute
booklet
Brand Velocity and the Drucker Institute
booklet

Brand Velocity and the Drucker Institute

The combined forces of Brand Velocity and the Drucker Institute will help you get out in front of your most pressing issues—major opportunities, longer-term challenges or immediate crises.

Brand Velocity and the Drucker Institute

The combined forces of Brand Velocity and the Drucker Institute will help you get out in front of your most pressing issues—major opportunities, longer-term challenges or immediate crises.

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